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Marketing Tips October 17, 2018

3 Ways To Market Your Small Business

Marketing is a concentrated effort to push your brand across a variety of platforms and hope that enough makes it through to your customer. Customers need to hear your message several times, so brand, brand, brand!! Here are some simple steps to help you market your small business. TIP #1- ENHANCE THE CUSTOMER EXPERIENCE Customer […]

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Marketing Tips January 31, 2017

Proper Public Relations

Public relations, also commonly known as PR, is a strategic communication process that builds mutually beneficial relationships between organizations and their publics. Public relations is important for any successful business because it builds brand awareness. Your business may have an excellent service or product, yet if nobody has knowledge of it, generating sales might be […]

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Business formation August 20, 2015

Keeping Customers Loyal

Winning new customers is never easy. You must spend money on advertising and marketing just to get customers in your door. Once you get a new customer, it’s important to keep them coming back for more and to turn them into a loyal customer. Creating strong customer loyalty is one of the best things you […]

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Marketing Tips April 21, 2015

Developing a Mission Statement

Developing a mission statement is a key aspect that can be as important as your business plan. It captures, in a few succinct sentences, the essence of your business’s goals and the philosophies underlying them. Equally important, the mission statement signals what your business is all about to your customers, employees, suppliers and the community. […]

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Marketing Tips February 3, 2015

Rebranding

  Every company is likely to consider a brand change at one time or another, as it is important that a company is seen as vital and up to date with current changes. A change in brand can increase a company’s reputation and can even bring in new business, as the publicity generated by the […]

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