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Marketing Tips September 28, 2021

Take Advantage of Social Media for Your Small Business

Social media is a powerful platform for today’s small businesses looking to connect with their audience, customers, clients, and prospects. Simply put, social media is online communication that allows you to interact with your customers and share information in real time. This can help you reach your customers, create online networks, and sell/promote your products […]

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Employees September 14, 2021

Managing Work-Related Stress in the Business World

Today’s business leaders and employees consistently face extreme work-related stress, including hefty workloads, budgetary constraints, work-from-anywhere issues, and cybersecurity worries. These ever-increasing pressures of the job have led to deteriorating mental health, addiction issues, and even suicidal tendencies. And the COVID-19 pandemic has only intensified this stress. In fact, a recent survey of more than 1,200 employees […]

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Customer Service September 9, 2021

Is Creating a Strong Customer Experience Vital to your Business?

“A good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.” – Wayne Gretzky, ice hockey icon When the sports legend uttered these famous words, he was talking about his memorable tenure on the ice. But his words very much apply to the business world—specifically […]

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Employees August 30, 2021

Millennials: A Unique Generation of Consumers and Employees

Millennials are now the largest and most unique generation in the U.S. labor force. Roughly a third (35 percent) of Americans are millennials, described as individuals ages 23 to 38. And by 2025, millennials will represent 75 percent of the global workforce. As baby boomers retire, the percentage of millennials in the workforce will continue […]

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Marketing Tips August 19, 2021

Tips for Selling and Marketing Unexciting Products and Services

The modern history of lawns and lawn care began in 1947 with the building of New York’s Levittown—when entrepreneur Abraham Levitt and his sons, William and Alfred, broke ground on a planned community located in Long Island. The Levitts converted rural farmland into a suburban community, named Levittown, and attracted droves of World War II […]

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