Tag Archives: Social Media


Making Solid Connections on LinkedIn

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LinkedIn is the biggest social media opportunity for businesses, entrepreneurs, and job seekers. This is due to its large user base of people focused on improving their professional lives. But, like most social media platforms, connections on Linkedin can be shallow. Everyone wants the coveted 500+ connections next to their name even if they only regularly chat with […]

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4 Business Myths to Stop Believing

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The business world is full of popular quotes and sayings that people accept without question. But we should question them. Because while some of these sayings are harmless, many others paint a false picture of what starting and running a business looks like and sets entrepreneurs up for failure. In short, they’re myths. There’s no […]

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side job

From Side Job to Real Business

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Side hustle, side gig, side job…whatever you call it, just about everybody has one these days. It’s a great way to make extra money and for many people, represents what they really want to do. Sadly, most people don’t know how to gain the traction and revenue needed to turn their side hustle into their […]

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How to Entice Your Target Audience

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When it comes to marketing, in all of its various forms, there is nothing more important than the audience. If you don’t know how to cater for the people that you are reaching out to, then you’re never going to achieve success. That is why the aim of any business or company should be to […]

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Why Your Web Copy Is Missing the Mark

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Writing for a website is different from other kinds of writing. You have to make it short, sweet, and explanatory—and focus on communicating benefits, benefits, benefits. Oh, and also make sure you nail down relevant keywords and scatter them enough (but not too much) in the text. Writers who are new to writing copy for […]

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