Monthly Archives: August 2021


Smiling confident entrepreneurs

Millennials: A Unique Generation of Consumers and Employees

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Millennials are now the largest and most unique generation in the U.S. labor force. Roughly a third (35 percent) of Americans are millennials, described as individuals ages 23 to 38. And by 2025, millennials will represent 75 percent of the global workforce. As baby boomers retire, the percentage of millennials in the workforce will continue […]

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Tips for Selling and Marketing Unexciting Products and Services

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The modern history of lawns and lawn care began in 1947 with the building of New York’s Levittown—when entrepreneur Abraham Levitt and his sons, William and Alfred, broke ground on a planned community located in Long Island. The Levitts converted rural farmland into a suburban community, named Levittown, and attracted droves of World War II […]

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happy customers in the cashier

Valuable Insights from Nordstrom’s Superior Customer Service

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In 1887, 16-year-old John W. Nordstrom left Sweden and arrived at Ellis Island with $5 and a few English words. Several years later, he and a friend, Carl F. Wallin, opened the Wallin & Nordstrom shoe store in Seattle with $13,000 they earned from the Alaska Yukon Gold Rush. What began as a shoe retailer, […]

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American Entrepreneurship is Booming: An Unexpected Outcome of the Global Pandemic

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In addition to a dramatic loss of life, the Covid-19 pandemic led to lockdowns, school closures, quarantines, an economic recession, layoffs, and widespread fear and anxiety. Surprisingly, the pandemic also fueled an impressive growth in entrepreneurship. Attributed to individuals turning to self-employment and developing their own businesses, this startup boom continues to grow. In fact, […]

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